Automotive
Bugatti Color Codes
Bugatti's badge is a red oval carrying a white EB monogram, framed by sixty small dots. The Bugatti color codes in Hex, RGB and CMYK can be found below. Ettore Bugatti started the company in 1909 at Molsheim, then in Germany, now France; it is part of the Volkswagen Group. Its rival in the hypercar bracket is Koenigsegg.
Primary colors
What are Bugatti Primary Colors?
Bugatti's primary colors are bugatti red #BE0000, white #FFFFFF, black #000000.
Bugatti publishes no public hex sheet; these are measured from the badge.
Bugatti Bugatti Red
| Hex | #BE0000 |
|---|---|
| RGB | 190, 0, 0 |
| HSL | hsl(0, 100%, 37%) |
| CMYK | 0%, 100%, 100%, 25%converted · approximate |
| Pantone | PMS 485 Cnearest match · not published by the brand |
Bugatti White
| Hex | #FFFFFF |
|---|---|
| RGB | 255, 255, 255 |
| HSL | hsl(0, 0%, 100%) |
| CMYK | 0%, 0%, 0%, 0%converted · approximate |
| Pantone | PMS 656 Cnearest match · not published by the brand |
Bugatti Black
| Hex | #000000 |
|---|---|
| RGB | 0, 0, 0 |
| HSL | hsl(0, 0%, 0%) |
| CMYK | 0%, 0%, 0%, 100%converted · approximate |
| Pantone | PMS 419 Cnearest match · not published by the brand |
Bugatti Hex Color Codes
Bugatti hex color codes are #BE0000 for bugatti red, #FFFFFF for white and #000000 for black.
| Color | Hex |
|---|---|
| Bugatti Red | #BE0000 |
| White | #FFFFFF |
| Black | #000000 |
Bugatti RGB Color Codes
Bugatti RGB color codes are 190, 0, 0 for bugatti red, 255, 255, 255 for white and 0, 0, 0 for black. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Bugatti Red | rgb(190, 0, 0) |
| White | rgb(255, 255, 255) |
| Black | rgb(0, 0, 0) |
Bugatti HSL Color Codes
Bugatti HSL color codes are 0, 100%, 37% for bugatti red, 0, 0%, 100% for white and 0, 0%, 0% for black. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Bugatti Red | hsl(0, 100%, 37%) |
| White | hsl(0, 0%, 100%) |
| Black | hsl(0, 0%, 0%) |
Bugatti CMYK Color Code
Bugatti CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Bugatti Red | 0%, 100%, 100%, 25% |
| White | 0%, 0%, 0%, 0% |
| Black | 0%, 0%, 0%, 100% |
Bugatti Pantone Color Codes
Bugatti Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Bugatti Red | PMS 485 C |
| White | PMS 656 C |
| Black | PMS 419 C |
Logo
Bugatti Logo Colors
Bugatti logo colors are red and white: a white EB inside a red oval, with a black dotted border.
Bugatti Logo Colors Palette
What the Bugatti Logo Colors Mean?
The Bugatti logo colors sit on a personal monogram. EB is Ettore Bugatti, the founder, with the two letters mirrored so they read as a single mark. The ring of sixty dots is usually read as pearls, a touch of jewelry-grade finish, though the company has never fixed one meaning. Red is the field; white is the letters.
Bugatti Logo Color History
Bugatti logo color history is nearly flat. The red oval and white EB were set in the 1900s and have barely moved since, surviving the marque's long dormancy from the 1950s to its revival in the late 1990s. The current badge is a cleaner draw of the same thing.
Bugatti Logo Fonts
Bugatti logo fonts are the intertwined EB itself, drawn once and never turned into a typeface. Any high-contrast serif approximates the wordmark used alongside it.
Bugatti Logo JPG
Bugatti logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Bugatti Logo PNG
Bugatti logo in PNG, with a transparent background. Use it over a colored surface.
Bugatti Logo WebP
Bugatti logo in WebP. Same transparency as the PNG at about a third of the file size.
Bugatti Color Code Shades
Bugatti color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Bugatti paint or trim names.
In code
Using the Bugatti palette
CSS custom properties
:root {
--bugatti-bugatti-red: #BE0000;
--bugatti-white: #FFFFFF;
--bugatti-black: #000000;
}Contrast against white
| Bugatti Red | 6.58:1AA ✓ |
|---|---|
| White | 1.00:1AA × |
| Black | 21.00:1AA ✓ |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.