Beverages
Sprite Color Codes
Sprite's color is a green, hex #008B47, on the wordmark and the burst. The Sprite color codes in Hex, RGB and CMYK can be found below. Coca-Cola launched it in 1961 to take on 7 Up in the lemon-lime market. Its direct rival is 7 Up.
Primary colors
What are Sprite Primary Colors?
Sprite's primary color is #008B47. Every value on this page is derived from it.
Sprite publishes no open hex sheet; the green is measured from the current mark.
Sprite Green
| Hex | #008B47 |
|---|---|
| RGB | 0, 139, 71 |
| HSL | hsl(151, 100%, 27%) |
| CMYK | 100%, 0%, 49%, 45%converted · approximate |
| Pantone | PMS 356 Cnearest match · not published by the brand |
Sprite Hex Color Codes
Sprite hex color codes are #008B47 for green.
| Color | Hex |
|---|---|
| Green | #008B47 |
Sprite RGB Color Codes
Sprite RGB color codes are 0, 139, 71 for green. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Green | rgb(0, 139, 71) |
Sprite HSL Color Codes
Sprite HSL color codes are 151, 100%, 27% for green. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Green | hsl(151, 100%, 27%) |
Sprite CMYK Color Code
Sprite CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Green | 100%, 0%, 49%, 45% |
Sprite Pantone Color Codes
Sprite Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Green | PMS 356 C |
Logo
Sprite Logo Colors
Sprite logo colors are green and, on the splash mark, a touch of blue.
Sprite Logo Colors Palette
What the Sprite Logo Colors Mean?
The Sprite logo colors read as citrus and cold. Green stood for lime from the start in 1961, and a star, later a lemon-lime graphic, sat above the letters. A blue accent entered with the splash device to suggest ice and fizz. The 2019 redraw flattened the whole thing and dropped most of the fruit.
Sprite Logo Color History
Sprite logo color history keeps green throughout, moving from a serifed 1961 wordmark with a green star, to the lemon-lime version of 1989, to the flat green mark used now.
Sprite Logo Fonts
Sprite logo fonts are a custom italic sans, not for sale. A bold sloped grotesque is the closest match.
Sprite Logo JPG
Sprite logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Sprite Logo PNG
Sprite logo in PNG, with a transparent background. Use it over a colored surface.
Sprite Logo WebP
Sprite logo in WebP. Same transparency as the PNG at about a third of the file size.
Sprite Color Code Shades
Sprite color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Sprite paint or trim names.
In code
Using the Sprite palette
CSS custom properties
:root {
--sprite-green: #008B47;
}
Contrast against white
| Green | 4.39:1AA × |
|---|
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.