Automotive

KTM Color Codes

KTM's mark is the letters KTM in an orange block, hex about #FF6600. The KTM color codes in Hex, RGB and CMYK can be found below. Hans Trunkenpolz opened the workshop in Mattighofen, Austria, in 1934; the initials come from later company names built on his own. Its rival among performance motorcycle brands is Ducati.

The KTM logo, shown for identification. KTM is a trademark of its owner and this site is not affiliated with it.

Primary colors

What are KTM Primary Colors?

KTM's primary color is orange #FF6600, with black KTM lettering.

KTM publishes no public hex sheet; the orange is measured from brand material.

KTM Primary

Hex	#FF6600
RGB	255, 102, 0
HSL	hsl(24, 100%, 50%)
CMYK	0%, 60%, 100%, 0%converted · approximate
Pantone	PMS 165 Cnearest match · not published by the brand

KTM Hex Color Codes

KTM hex color codes are #FF6600 for primary.

Color	Hex
Primary	#FF6600

KTM RGB Color Codes

KTM RGB color codes are 255, 102, 0 for primary. Reach for RGB when a tool wants channel numbers or a CSS alpha value.

Color	RGB
Primary	rgb(255, 102, 0)

KTM HSL Color Codes

KTM HSL color codes are 24, 100%, 50% for primary. Change the third value for a lighter or darker version without moving the hue.

Color	HSL
Primary	hsl(24, 100%, 50%)

KTM CMYK Color Code

KTM CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.

Color	CMYK
Primary	0%, 60%, 100%, 0%

KTM Pantone Color Codes

KTM Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.

Color	Nearest Pantone
Primary	PMS 165 C

Logo

KTM Logo Colors

KTM logo colors are orange and black, on the block KTM mark.

KTM Logo Colors Palette

What the KTM Logo Colors Mean?

The KTM logo colors have been orange and black since the first badge in 1954, an orange oval with blue lettering that soon lost the blue. Orange is pitched as energy and aggression, and it now runs across the whole race and road range. The letters KTM stand for the founder's Mattighofen workshop under its various company names.

KTM Logo Color History

KTM logo color history is orange from 1954, with the surround moving from an oval to a plain rectangle and the letters squared off. It is a remarkably consistent motorsport identity.

KTM Logo Fonts

KTM logo fonts are a heavy custom sans, not sold. A bold condensed grotesque such as a heavy Din covers it.

KTM Logo JPG

KTM logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.

Download JPG Trademark of its owner, shown for identification.

KTM Logo PNG

KTM logo in PNG, with a transparent background. Use it over a colored surface.

Download PNG Trademark of its owner, shown for identification.

KTM Logo WebP

KTM logo in WebP. Same transparency as the PNG at about a third of the file size.

Download WEBP Trademark of its owner, shown for identification.

KTM Color Code Shades

KTM color code shades step evenly from the primary toward black, for hover states, borders and shadows.

These are interface steps, not KTM paint or trim names.

In code

Using the KTM palette

CSS custom properties

:root {
  --ktm-primary: #FF6600;
}

Contrast against white

Primary	2.94:1AA ×

Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.