Beverages
Lavazza Color Codes
Lavazza works in a blue, hex near #001689, with white. The Lavazza color codes in Hex, RGB and CMYK can be found below. Luigi Lavazza began blending and selling coffee from his Turin grocery in 1895. Its rival among coffee brands is Nespresso.
Primary colors
What are Lavazza Primary Colors?
Lavazza's primary colors are lavazza blue #001689, white #FFFFFF.
Lavazza publishes no open hex sheet; the blue is measured from the current mark.
Lavazza Lavazza Blue
| Hex | #001689 |
|---|---|
| RGB | 0, 22, 137 |
| HSL | hsl(230, 100%, 27%) |
| CMYK | 100%, 84%, 0%, 46%converted · approximate |
| Pantone | PMS 2738 Cnearest match · not published by the brand |
Lavazza White
| Hex | #FFFFFF |
|---|---|
| RGB | 255, 255, 255 |
| HSL | hsl(0, 0%, 100%) |
| CMYK | 0%, 0%, 0%, 0%converted · approximate |
| Pantone | PMS 656 Cnearest match · not published by the brand |
Lavazza Hex Color Codes
Lavazza hex color codes are #001689 for lavazza blue and #FFFFFF for white.
| Color | Hex |
|---|---|
| Lavazza Blue | #001689 |
| White | #FFFFFF |
Lavazza RGB Color Codes
Lavazza RGB color codes are 0, 22, 137 for lavazza blue and 255, 255, 255 for white. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Lavazza Blue | rgb(0, 22, 137) |
| White | rgb(255, 255, 255) |
Lavazza HSL Color Codes
Lavazza HSL color codes are 230, 100%, 27% for lavazza blue and 0, 0%, 100% for white. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Lavazza Blue | hsl(230, 100%, 27%) |
| White | hsl(0, 0%, 100%) |
Lavazza CMYK Color Code
Lavazza CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Lavazza Blue | 100%, 84%, 0%, 46% |
| White | 0%, 0%, 0%, 0% |
Lavazza Pantone Color Codes
Lavazza Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Lavazza Blue | PMS 2738 C |
| White | PMS 656 C |
Logo
Lavazza Logo Colors
Lavazza logo colors are blue and white, with an oversized A in the wordmark.
Lavazza Logo Colors Palette
What the Lavazza Logo Colors Mean?
The Lavazza logo colors went blue in 1994, a color the family felt would travel better than the earlier browns and reds as the brand pushed beyond Italy. The one design quirk that survived from the first 1947 mark is the large central A, kept as a recognisable signature.
Lavazza Logo Color History
Lavazza logo color history moves from a 1947 wordmark with the big A, through several redraws, to the blue identity of 1994 that is still in use.
Lavazza Logo Fonts
Lavazza logo fonts are a custom sans with the enlarged A, not for sale. A bold geometric sans is the closest match.
Lavazza Logo JPG
Lavazza logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Lavazza Logo PNG
Lavazza logo in PNG, with a transparent background. Use it over a colored surface.
Lavazza Logo WebP
Lavazza logo in WebP. Same transparency as the PNG at about a third of the file size.
Lavazza Color Code Shades
Lavazza color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Lavazza paint or trim names.
In code
Using the Lavazza palette
CSS custom properties
:root {
--lavazza-lavazza-blue: #001689;
--lavazza-white: #FFFFFF;
}Contrast against white
| Lavazza Blue | 14.23:1AA ✓ |
|---|---|
| White | 1.00:1AA × |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.