Energy & Oil
Chevron Corporation Color Codes
Chevron works in a blue near hex #0054A4 and a red near #E1251B, on two stacked chevrons. The Chevron color codes in Hex, RGB and CMYK can be found below. Standard Oil of California introduced the chevron hallmark in 1931 to give its 900 West Coast stations one look, and the company took the name Chevron in 1984. Its rival among US oil majors is ExxonMobil.
Primary colors
What are Chevron Corporation Primary Colors?
Chevron Corporation's primary colors are chevron blue #0054A4, chevron red #E1251B.
Chevron publishes logo guidelines; the CMYK shown is a conversion.
Chevron Corporation Chevron Blue
| Hex | #0054A4 |
|---|---|
| RGB | 0, 84, 164 |
| HSL | hsl(209, 100%, 32%) |
| CMYK | 100%, 49%, 0%, 36%converted · approximate |
| Pantone | PMS 2945 Cnearest match · not published by the brand |
Chevron Corporation Chevron Red
| Hex | #E1251B |
|---|---|
| RGB | 225, 37, 27 |
| HSL | hsl(3, 79%, 49%) |
| CMYK | 0%, 84%, 88%, 12%converted · approximate |
| Pantone | PMS 485 Cnearest match · not published by the brand |
Chevron Corporation Hex Color Codes
Chevron Corporation hex color codes are #0054A4 for chevron blue and #E1251B for chevron red.
| Color | Hex |
|---|---|
| Chevron Blue | #0054A4 |
| Chevron Red | #E1251B |
Chevron Corporation RGB Color Codes
Chevron Corporation RGB color codes are 0, 84, 164 for chevron blue and 225, 37, 27 for chevron red. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Chevron Blue | rgb(0, 84, 164) |
| Chevron Red | rgb(225, 37, 27) |
Chevron Corporation HSL Color Codes
Chevron Corporation HSL color codes are 209, 100%, 32% for chevron blue and 3, 79%, 49% for chevron red. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Chevron Blue | hsl(209, 100%, 32%) |
| Chevron Red | hsl(3, 79%, 49%) |
Chevron Corporation CMYK Color Code
Chevron Corporation CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Chevron Blue | 100%, 49%, 0%, 36% |
| Chevron Red | 0%, 84%, 88%, 12% |
Chevron Corporation Pantone Color Codes
Chevron Corporation Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Chevron Blue | PMS 2945 C |
| Chevron Red | PMS 485 C |
Logo
Chevron Corporation Logo Colors
Chevron logo colors are blue and red, one per stripe of the V.
Chevron Corporation Logo Colors Palette
What the Chevron Corporation Logo Colors Mean?
The Chevron logo colors borrow from the flag. Two stacked chevrons, blue above red, were chosen in 1931 to stand for strength and protection, with the red, white and blue reading as American on purpose. The V shape is a military rank stripe, which is where the name of the mark comes from.
Chevron Corporation Logo Color History
Chevron logo color history holds blue and red from 1931 on. Redraws have flattened the chevrons and tidied the gap between them, and a wordmark in the same blue was locked to the mark, but the two colors have not moved.
Chevron Corporation Logo Fonts
Chevron logo fonts are a custom sans for the wordmark, not licensed. A neutral grotesque such as Helvetica covers it.
Chevron Corporation Logo JPG
Chevron Corporation logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Chevron Corporation Logo PNG
Chevron Corporation logo in PNG, with a transparent background. Use it over a colored surface.
Chevron Corporation Logo WebP
Chevron Corporation logo in WebP. Same transparency as the PNG at about a third of the file size.
Chevron Corporation Color Code Shades
Chevron Corporation color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Chevron Corporation paint or trim names.
In code
Using the Chevron Corporation palette
CSS custom properties
:root {
--chevron-chevron-blue: #0054A4;
--chevron-chevron-red: #E1251B;
}
Contrast against white
| Chevron Blue | 7.49:1AA ✓ |
|---|---|
| Chevron Red | 4.69:1AA ✓ |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.