Healthcare & Pharma
AstraZeneca Color Codes
AstraZeneca works in a magenta it calls Mulberry, hex #830051, with a gold, hex #F0AB00. The AstraZeneca color codes in Hex, RGB and CMYK can be found below. The company was formed in 1999 by merging Sweden's Astra with Britain's Zeneca, which had itself been spun out of the chemicals group ICI six years earlier. Its nearest peer on this site is GSK.
Primary colors
What are AstraZeneca Primary Colors?
AstraZeneca's primary colors are mulberry #830051, gold #F0AB00.
AstraZeneca publishes a brand system; the values shown match its Mulberry and Gold.
AstraZeneca Mulberry
| Hex | #830051 |
|---|---|
| RGB | 131, 0, 81 |
| HSL | hsl(323, 100%, 26%) |
| CMYK | 0%, 100%, 38%, 49%converted · approximate |
| Pantone | PMS 235 Cnearest match · not published by the brand |
AstraZeneca Gold
| Hex | #F0AB00 |
|---|---|
| RGB | 240, 171, 0 |
| HSL | hsl(43, 100%, 47%) |
| CMYK | 0%, 29%, 100%, 6%converted · approximate |
| Pantone | PMS 1235 Cnearest match · not published by the brand |
AstraZeneca Hex Color Codes
AstraZeneca hex color codes are #830051 for mulberry and #F0AB00 for gold.
| Color | Hex |
|---|---|
| Mulberry | #830051 |
| Gold | #F0AB00 |
AstraZeneca RGB Color Codes
AstraZeneca RGB color codes are 131, 0, 81 for mulberry and 240, 171, 0 for gold. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Mulberry | rgb(131, 0, 81) |
| Gold | rgb(240, 171, 0) |
AstraZeneca HSL Color Codes
AstraZeneca HSL color codes are 323, 100%, 26% for mulberry and 43, 100%, 47% for gold. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Mulberry | hsl(323, 100%, 26%) |
| Gold | hsl(43, 100%, 47%) |
AstraZeneca CMYK Color Code
AstraZeneca CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Mulberry | 0%, 100%, 38%, 49% |
| Gold | 0%, 29%, 100%, 6% |
AstraZeneca Pantone Color Codes
AstraZeneca Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Mulberry | PMS 235 C |
| Gold | PMS 1235 C |
Logo
AstraZeneca Logo Colors
AstraZeneca logo colors are the Mulberry magenta for the wordmark and streamers, with gold as the accent.
AstraZeneca Logo Colors Palette
What the AstraZeneca Logo Colors Mean?
The AstraZeneca logo colors avoid the blue that almost every other pharma company uses, which is the point. Mulberry is a deep pink-purple that stands out in a sector full of navy, and the gold ribbons that trail from the A read as movement rather than a caduceus or a cross. It is a deliberately un-clinical choice for a clinical business.
AstraZeneca Logo Color History
AstraZeneca logo color history starts at the 1999 merger. The combined company adopted the Mulberry-and-gold identity then, replacing the separate Astra and Zeneca marks, and has refined the exact magenta and the ribbon shapes since without changing the pairing.
AstraZeneca Logo Fonts
AstraZeneca logo fonts are a custom sans, slightly condensed with humanist detailing. A face like Fira Sans is the closest match.
AstraZeneca Logo JPG
AstraZeneca logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
AstraZeneca Logo PNG
AstraZeneca logo in PNG, with a transparent background. Use it over a colored surface.
AstraZeneca Logo WebP
AstraZeneca logo in WebP. Same transparency as the PNG at about a third of the file size.
AstraZeneca Color Code Shades
AstraZeneca color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not AstraZeneca paint or trim names.
In code
Using the AstraZeneca palette
CSS custom properties
:root {
--astrazeneca-mulberry: #830051;
--astrazeneca-gold: #F0AB00;
}
Contrast against white
| Mulberry | 10.08:1AA ✓ |
|---|---|
| Gold | 1.99:1AA × |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.