Media & Entertainment
Disney Color Codes
Disney works in a deep blue, hex #01147C, with a pale blue, hex #BCEFFF. The Disney color codes in Hex, RGB and CMYK can be found below. Walt and Roy Disney founded the studio in 1923; the wordmark is a stylized version of Walt's signature rather than his actual handwriting, which was plainer. Its nearest peer on this site is Warner Bros..
Primary colors
What are Disney Primary Colors?
Disney's primary colors are blue #01147C, light blue #BCEFFF.
Disney publishes a brand system; the values shown are the Disney+ blues.
Disney Blue
| Hex | #01147C |
|---|---|
| RGB | 1, 20, 124 |
| HSL | hsl(231, 98%, 25%) |
| CMYK | 99%, 84%, 0%, 51%converted · approximate |
| Pantone | PMS 662 Cnearest match · not published by the brand |
Disney Light Blue
| Hex | #BCEFFF |
|---|---|
| RGB | 188, 239, 255 |
| HSL | hsl(194, 100%, 87%) |
| CMYK | 26%, 6%, 0%, 0%converted · approximate |
| Pantone | PMS 304 Cnearest match · not published by the brand |
Disney Hex Color Codes
Disney hex color codes are #01147C for blue and #BCEFFF for light blue.
| Color | Hex |
|---|---|
| Blue | #01147C |
| Light Blue | #BCEFFF |
Disney RGB Color Codes
Disney RGB color codes are 1, 20, 124 for blue and 188, 239, 255 for light blue. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Blue | rgb(1, 20, 124) |
| Light Blue | rgb(188, 239, 255) |
Disney HSL Color Codes
Disney HSL color codes are 231, 98%, 25% for blue and 194, 100%, 87% for light blue. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Blue | hsl(231, 98%, 25%) |
| Light Blue | hsl(194, 100%, 87%) |
Disney CMYK Color Code
Disney CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Blue | 99%, 84%, 0%, 51% |
| Light Blue | 26%, 6%, 0%, 0% |
Disney Pantone Color Codes
Disney Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Blue | PMS 662 C |
| Light Blue | PMS 304 C |
Logo
Disney Logo Colors
Disney logo colors are a blue script wordmark, often over a castle silhouette.
Disney Logo Colors Palette
What the Disney Logo Colors Mean?
The Disney blue arrived in force with Disney+ in 2019, which needed a color that was not the gold-on-black of the movie logos and would glow on a phone. The dark blue holds the script; the pale blue is the sky the castle sits against. The script itself, with its looping capital D, is the real asset, and it is usually rendered in this blue or in white.
Disney Logo Color History
Disney logo color history runs from a hand-lettered 1920s wordmark, through the Cinderella-castle logos that varied by film, to the standardized blue script of the streaming era.
Disney Logo Fonts
Disney logo fonts are the Waltograph face, a script derived from the signature; the real Walt Disney autograph is different and less ornate. A connected script like Waltograph itself is the only close match.
Disney Logo JPG
Disney logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Disney Logo PNG
Disney logo in PNG, with a transparent background. Use it over a colored surface.
Disney Logo WebP
Disney logo in WebP. Same transparency as the PNG at about a third of the file size.
Disney Color Code Shades
Disney color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Disney paint or trim names.
In code
Using the Disney palette
CSS custom properties
:root {
--disney-blue: #01147C;
--disney-light-blue: #BCEFFF;
}Contrast against white
| Blue | 15.08:1AA ✓ |
|---|---|
| Light Blue | 1.24:1AA × |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.