Media & Entertainment

Vimeo Color Codes

Vimeo works in a blue, hex #1AB7EA, on white. The Vimeo color codes in Hex, RGB and CMYK can be found below. The filmmakers Jake Lodwick and Zach Klein started it in 2004, a few months before YouTube, pitching it as the ad-free, higher-quality place for creators; the name is an anagram of movie. Its nearest peer on this site is Dailymotion.

The Vimeo logo, shown for identification. Vimeo is a trademark of its owner and this site is not affiliated with it.

Primary colors

What are Vimeo Primary Colors?

Vimeo's primary color is #1AB7EA. Every value on this page is derived from it.

Vimeo publishes a brand system; the value shown matches its stated blue.

Vimeo Primary

Hex	#1AB7EA
RGB	26, 183, 234
HSL	hsl(195, 83%, 51%)
CMYK	89%, 22%, 0%, 8%converted · approximate
Pantone	PMS 298 Cnearest match · not published by the brand

Vimeo Hex Color Codes

Vimeo hex color codes are #1AB7EA for primary.

Color	Hex
Primary	#1AB7EA

Vimeo RGB Color Codes

Vimeo RGB color codes are 26, 183, 234 for primary. Reach for RGB when a tool wants channel numbers or a CSS alpha value.

Color	RGB
Primary	rgb(26, 183, 234)

Vimeo HSL Color Codes

Vimeo HSL color codes are 195, 83%, 51% for primary. Change the third value for a lighter or darker version without moving the hue.

Color	HSL
Primary	hsl(195, 83%, 51%)

Vimeo CMYK Color Code

Vimeo CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.

Color	CMYK
Primary	89%, 22%, 0%, 8%

Vimeo Pantone Color Codes

Vimeo Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.

Color	Nearest Pantone
Primary	PMS 298 C

Logo

Vimeo Logo Colors

Vimeo logo colors are one sky blue for the wordmark, sometimes with a play-button mark.

Vimeo Logo Colors Palette

What the Vimeo Logo Colors Mean?

The Vimeo blue is a clean, friendly cyan that set the brand apart from YouTube's red early on and has stuck through the company's pivot from a video host to a set of tools for professionals. The lowercase wordmark keeps it approachable; the blue does the work of saying this is the tasteful option.

Vimeo Logo Color History

Vimeo logo color history has been blue throughout. The wordmark has been redrawn a few times, and a rounded play-button mark comes and goes, but the cyan is the constant.

Vimeo Logo Fonts

Vimeo logo fonts are a custom sans, geometric with open counters. A face like Circular is the closest match.

Vimeo Logo JPG

Vimeo logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.

Download JPG Trademark of its owner, shown for identification.

Vimeo Logo PNG

Vimeo logo in PNG, with a transparent background. Use it over a colored surface.

Download PNG Trademark of its owner, shown for identification.

Vimeo Logo WebP

Vimeo logo in WebP. Same transparency as the PNG at about a third of the file size.

Download WEBP Trademark of its owner, shown for identification.

Vimeo Color Code Shades

Vimeo color code shades step evenly from the primary toward black, for hover states, borders and shadows.

These are interface steps, not Vimeo paint or trim names.

In code

Using the Vimeo palette

CSS custom properties

:root {
  --vimeo-primary: #1AB7EA;
}

Contrast against white

Primary	2.33:1AA ×

Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.