Pipe escape codes (|cffRRGGBB)
World of Warcraft Color Codes
World of Warcraft colors text with a pipe escape: |cff followed by six hex digits opens a color, and |r closes it. Any hex value works, which is why addon authors use it freely, but the eight values below are the ones the game itself uses, because they are the item quality colors every player already reads without thinking.
Source Warcraft Wiki, Quality
Color a word
|cffa335eeEpic item|rClose the color
|rIn a macro
/say |cff1eff00Uncommon|r drop!Every code
World of Warcraft Color Codes: full list
Click any value to copy it. The hex column is what the game actually renders, so you can match it exactly outside the game.
| Quality | Color name | Escape code | Hex |
|---|---|---|---|
| Poor | Gray | |cff9d9d9d | #9D9D9D |
| Common | White | |cffffffff | #FFFFFF |
| Uncommon | Green | |cff1eff00 | #1EFF00 |
| Rare | Blue | |cff0070dd | #0070DD |
| Epic | Purple | |cffa335ee | #A335EE |
| Legendary | Orange | |cffff8000 | #FF8000 |
| Artifact | Light Gold | |cffe6cc80 | #E6CC80 |
| Heirloom / WoW Token | Blizzard Blue | |cff00ccff | #00CCFF |
Worth knowing
The escape is |c, then ff for full alpha, then the six hex digits. Miss the |r and the color runs to the end of the line. The same codes work in chat, in macros and in addon strings, and Lua addons usually read these values from the ITEM_QUALITY_COLORS table rather than hard-coding them.