Beverages
Evian Color Codes
Evian works in a magenta pink, hex near #E4004B, with grey. The Evian color codes in Hex, RGB and CMYK can be found below. The water comes from a spring near Evian-les-Bains in the French Alps, bottled commercially since the 19th century and now owned by Danone. Its counterpart among premium waters is Perrier.
Primary colors
What are Evian Primary Colors?
Evian's primary colors are evian pink #E4004B, grey #54565A, white #FFFFFF.
Evian publishes no open hex sheet; these are measured from the current label.
Evian Evian Pink
| Hex | #E4004B |
|---|---|
| RGB | 228, 0, 75 |
| HSL | hsl(340, 100%, 45%) |
| CMYK | 0%, 100%, 67%, 11%converted · approximate |
| Pantone | PMS 1925 Cnearest match · not published by the brand |
Evian Grey
| Hex | #54565A |
|---|---|
| RGB | 84, 86, 90 |
| HSL | hsl(220, 3%, 34%) |
| CMYK | 7%, 4%, 0%, 65%converted · approximate |
| Pantone | PMS 445 Cnearest match · not published by the brand |
Evian White
| Hex | #FFFFFF |
|---|---|
| RGB | 255, 255, 255 |
| HSL | hsl(0, 0%, 100%) |
| CMYK | 0%, 0%, 0%, 0%converted · approximate |
| Pantone | PMS 656 Cnearest match · not published by the brand |
Evian Hex Color Codes
Evian hex color codes are #E4004B for evian pink, #54565A for grey and #FFFFFF for white.
| Color | Hex |
|---|---|
| Evian Pink | #E4004B |
| Grey | #54565A |
| White | #FFFFFF |
Evian RGB Color Codes
Evian RGB color codes are 228, 0, 75 for evian pink, 84, 86, 90 for grey and 255, 255, 255 for white. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Evian Pink | rgb(228, 0, 75) |
| Grey | rgb(84, 86, 90) |
| White | rgb(255, 255, 255) |
Evian HSL Color Codes
Evian HSL color codes are 340, 100%, 45% for evian pink, 220, 3%, 34% for grey and 0, 0%, 100% for white. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Evian Pink | hsl(340, 100%, 45%) |
| Grey | hsl(220, 3%, 34%) |
| White | hsl(0, 0%, 100%) |
Evian CMYK Color Code
Evian CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Evian Pink | 0%, 100%, 67%, 11% |
| Grey | 7%, 4%, 0%, 65% |
| White | 0%, 0%, 0%, 0% |
Evian Pantone Color Codes
Evian Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Evian Pink | PMS 1925 C |
| Grey | PMS 445 C |
| White | PMS 656 C |
Logo
Evian Logo Colors
Evian logo colors are pink and grey, with a small red heart and a mountain motif.
Evian Logo Colors Palette
What the Evian Logo Colors Mean?
The Evian logo colors set it apart from the sea of blue water labels. A bright magenta pink, plus a little heart, reads as fresh and lively rather than clinical, and the pale mountain shapes behind the name point at the Alpine source. The brand has leaned on that source story since it sold the water as a health cure.
Evian Logo Color History
Evian logo color history moved from a plain blue-and-white Alpine label to the current pink identity, refreshed in the 2010s, which pushed the color and the heart to the front.
Evian Logo Fonts
Evian logo fonts are a custom sans, not for sale. A clean humanist sans is the closest match.
Evian Logo JPG
Evian logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Evian Logo PNG
Evian logo in PNG, with a transparent background. Use it over a colored surface.
Evian Logo WebP
Evian logo in WebP. Same transparency as the PNG at about a third of the file size.
Evian Color Code Shades
Evian color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Evian paint or trim names.
In code
Using the Evian palette
CSS custom properties
:root {
--evian-evian-pink: #E4004B;
--evian-grey: #54565A;
--evian-white: #FFFFFF;
}Contrast against white
| Evian Pink | 4.77:1AA ✓ |
|---|---|
| Grey | 7.35:1AA ✓ |
| White | 1.00:1AA × |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.