Food & Restaurants
Cadbury Color Codes
Cadbury's color is a deep purple, hex #4E2A84, close to Pantone 2685 C. The Cadbury color codes in Hex, RGB and CMYK can be found below. John Cadbury opened a tea and coffee shop in Birmingham in 1824 and moved into cocoa soon after; Dairy Milk launched in 1905. Its rival among chocolate makers is Hershey's.
Primary colors
What are Cadbury Primary Colors?
Cadbury's primary colors are cadbury purple #4E2A84, gold #C9A227.
Cadbury registered its purple as a trademark; the CMYK shown is a conversion.
Cadbury Cadbury Purple
| Hex | #4E2A84 |
|---|---|
| RGB | 78, 42, 132 |
| HSL | hsl(264, 52%, 34%) |
| CMYK | 41%, 68%, 0%, 48%converted · approximate |
| Pantone | PMS 268 Cnearest match · not published by the brand |
Cadbury Gold
| Hex | #C9A227 |
|---|---|
| RGB | 201, 162, 39 |
| HSL | hsl(46, 68%, 47%) |
| CMYK | 0%, 19%, 81%, 21%converted · approximate |
| Pantone | PMS 117 Cnearest match · not published by the brand |
Cadbury Hex Color Codes
Cadbury hex color codes are #4E2A84 for cadbury purple and #C9A227 for gold.
| Color | Hex |
|---|---|
| Cadbury Purple | #4E2A84 |
| Gold | #C9A227 |
Cadbury RGB Color Codes
Cadbury RGB color codes are 78, 42, 132 for cadbury purple and 201, 162, 39 for gold. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Cadbury Purple | rgb(78, 42, 132) |
| Gold | rgb(201, 162, 39) |
Cadbury HSL Color Codes
Cadbury HSL color codes are 264, 52%, 34% for cadbury purple and 46, 68%, 47% for gold. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Cadbury Purple | hsl(264, 52%, 34%) |
| Gold | hsl(46, 68%, 47%) |
Cadbury CMYK Color Code
Cadbury CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Cadbury Purple | 41%, 68%, 0%, 48% |
| Gold | 0%, 19%, 81%, 21% |
Cadbury Pantone Color Codes
Cadbury Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Cadbury Purple | PMS 268 C |
| Gold | PMS 117 C |
Logo
Cadbury Logo Colors
Cadbury logo colors are purple and, on some packs, gold, under a flowing script.
Cadbury Logo Colors Palette
What the Cadbury Logo Colors Mean?
The Cadbury logo colors are so tied to the brand that the purple itself is a trademark. Dairy Milk went purple and gold in 1920, the story being that purple was chosen as a tribute to Queen Victoria, and in 1995 Cadbury registered the exact shade, Pantone 2685 C, as its own. The script wordmark is based on the signature of William Cadbury.
Cadbury Logo Color History
Cadbury logo color history moves from a pale mauve wrapper at the 1905 launch to the settled purple and gold by 1920. The script has been redrawn several times, most recently in 2020, while the purple has stayed within a narrow band.
Cadbury Logo Fonts
Cadbury logo fonts are a custom script drawn from a family signature, not for sale. A confident signature script is the nearest match.
Cadbury Logo JPG
Cadbury logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Cadbury Logo PNG
Cadbury logo in PNG, with a transparent background. Use it over a colored surface.
Cadbury Logo WebP
Cadbury logo in WebP. Same transparency as the PNG at about a third of the file size.
Cadbury Color Code Shades
Cadbury color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Cadbury paint or trim names.
In code
Using the Cadbury palette
CSS custom properties
:root {
--cadbury-cadbury-purple: #4E2A84;
--cadbury-gold: #C9A227;
}Contrast against white
| Cadbury Purple | 10.56:1AA ✓ |
|---|---|
| Gold | 2.42:1AA × |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.