Logistics & Delivery
FedEx Color Codes
FedEx works in a purple, hex #660099, with an orange, hex #FF6600. The FedEx color codes in Hex, RGB and CMYK can be found below. Fred Smith launched Federal Express in 1971 on the hub-and-spoke idea, routing every package through a single sorting center in Memphis overnight. Its nearest peer on this site is UPS.
Primary colors
What are FedEx Primary Colors?
FedEx's primary colors are purple #660099, orange #FF6600.
FedEx publishes a brand system; the values shown are the Express purple and orange.
FedEx Purple
| Hex | #660099 |
|---|---|
| RGB | 102, 0, 153 |
| HSL | hsl(280, 100%, 30%) |
| CMYK | 33%, 100%, 0%, 40%converted · approximate |
| Pantone | PMS 2685 Cnearest match · not published by the brand |
FedEx Orange
| Hex | #FF6600 |
|---|---|
| RGB | 255, 102, 0 |
| HSL | hsl(24, 100%, 50%) |
| CMYK | 0%, 60%, 100%, 0%converted · approximate |
| Pantone | PMS 165 Cnearest match · not published by the brand |
FedEx Hex Color Codes
FedEx hex color codes are #660099 for purple and #FF6600 for orange.
| Color | Hex |
|---|---|
| Purple | #660099 |
| Orange | #FF6600 |
FedEx RGB Color Codes
FedEx RGB color codes are 102, 0, 153 for purple and 255, 102, 0 for orange. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Purple | rgb(102, 0, 153) |
| Orange | rgb(255, 102, 0) |
FedEx HSL Color Codes
FedEx HSL color codes are 280, 100%, 30% for purple and 24, 100%, 50% for orange. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Purple | hsl(280, 100%, 30%) |
| Orange | hsl(24, 100%, 50%) |
FedEx CMYK Color Code
FedEx CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Purple | 33%, 100%, 0%, 40% |
| Orange | 0%, 60%, 100%, 0% |
FedEx Pantone Color Codes
FedEx Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Purple | PMS 2685 C |
| Orange | PMS 165 C |
Logo
FedEx Logo Colors
FedEx logo colors are a purple Fed and an orange Ex, with the arrow hidden between.
FedEx Logo Colors Palette
What the FedEx Logo Colors Mean?
The FedEx logo is famous for what you cannot see: a white arrow formed by the negative space between the E and the x, added by designer Lindon Leader in 1994. The purple-and-orange split lets each half of the name take a color, and each operating division swaps the orange for its own, green for Ground, red for Freight, blue for Office.
FedEx Logo Color History
FedEx logo color history starts purple-and-orange in 1994, when the company shortened Federal Express to FedEx and got the arrow. The earlier mark was purple-and-orange too, but heavier and without the trick.
FedEx Logo Fonts
FedEx logo fonts are a custom blend of Univers and Futura Bold, cut so the arrow works. Univers 67 Bold Condensed is the nearest single match.
FedEx Logo JPG
FedEx logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
FedEx Logo PNG
FedEx logo in PNG, with a transparent background. Use it over a colored surface.
FedEx Logo WebP
FedEx logo in WebP. Same transparency as the PNG at about a third of the file size.
FedEx Color Code Shades
FedEx color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not FedEx paint or trim names.
In code
Using the FedEx palette
CSS custom properties
:root {
--fedex-purple: #660099;
--fedex-orange: #FF6600;
}Contrast against white
| Purple | 10.37:1AA ✓ |
|---|---|
| Orange | 2.94:1AA × |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.