Luxury & Jewellery
Rolex Color Codes
Rolex works in a gold, hex #A37E2C, and a green, hex #006039. The Rolex color codes in Hex, RGB and CMYK can be found below. Hans Wilsdorf and Alfred Davis started the firm in London in 1905, coined the name Rolex in 1908 for how it looked and sounded, and moved to Geneva in 1919; the Oyster waterproof case followed in 1926. Its nearest peer on this site is Omega.
Primary colors
What are Rolex Primary Colors?
Rolex's primary colors are gold #A37E2C, green #006039.
Rolex runs a green-and-gold identity; the values shown are the crown gold and the green.
Rolex Gold
| Hex | #A37E2C |
|---|---|
| RGB | 163, 126, 44 |
| HSL | hsl(41, 57%, 41%) |
| CMYK | 0%, 23%, 73%, 36%converted · approximate |
| Pantone | PMS 1255 Cnearest match · not published by the brand |
Rolex Green
| Hex | #006039 |
|---|---|
| RGB | 0, 96, 57 |
| HSL | hsl(156, 100%, 19%) |
| CMYK | 100%, 0%, 41%, 62%converted · approximate |
| Pantone | PMS 3425 Cnearest match · not published by the brand |
Rolex Hex Color Codes
Rolex hex color codes are #A37E2C for gold and #006039 for green.
| Color | Hex |
|---|---|
| Gold | #A37E2C |
| Green | #006039 |
Rolex RGB Color Codes
Rolex RGB color codes are 163, 126, 44 for gold and 0, 96, 57 for green. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Gold | rgb(163, 126, 44) |
| Green | rgb(0, 96, 57) |
Rolex HSL Color Codes
Rolex HSL color codes are 41, 57%, 41% for gold and 156, 100%, 19% for green. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Gold | hsl(41, 57%, 41%) |
| Green | hsl(156, 100%, 19%) |
Rolex CMYK Color Code
Rolex CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Gold | 0%, 23%, 73%, 36% |
| Green | 100%, 0%, 41%, 62% |
Rolex Pantone Color Codes
Rolex Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Gold | PMS 1255 C |
| Green | PMS 3425 C |
Logo
Rolex Logo Colors
Rolex logo colors are a five-point crown in gold, above a green wordmark.
Rolex Logo Colors Palette
What the Rolex Logo Colors Mean?
The Rolex logo colors pair a gold crown with a bottle-green wordmark, and both carry weight the brand has spent a century building. The crown stands for the top of watchmaking; the green, once just the color of the presentation boxes, has become so tied to the name that watch collectors call one model the Hulk for its dial.
Rolex Logo Color History
Rolex logo color history moved the crown from a five-finger hand shape to the smoother five-point coronet it uses now, and settled the green as the house color across the twentieth century. Gold and green have been the pairing throughout.
Rolex Logo Fonts
Rolex logo fonts are a custom serif, all caps, sturdy with slab-like serifs. A face such as Garamond Bold or a light slab is the nearest match.
Rolex Logo JPG
Rolex logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Rolex Logo PNG
Rolex logo in PNG, with a transparent background. Use it over a colored surface.
Rolex Logo WebP
Rolex logo in WebP. Same transparency as the PNG at about a third of the file size.
Rolex Color Code Shades
Rolex color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Rolex paint or trim names.
In code
Using the Rolex palette
CSS custom properties
:root {
--rolex-gold: #A37E2C;
--rolex-green: #006039;
}Contrast against white
| Gold | 3.76:1AA × |
|---|---|
| Green | 7.69:1AA ✓ |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.