Automotive
Cadillac Color Codes
Cadillac's crest is now black and silver, a stripped-back version of an old French coat of arms. The Cadillac color codes in Hex, RGB and CMYK can be found below. Henry Leland's company took the name and the arms of Antoine de la Mothe Cadillac, who founded Detroit in 1701, and put the crest on cars from 1905. Its rival among American luxury and the German three is Mercedes-Benz.
Primary colors
What are Cadillac Primary Colors?
Cadillac's primary color is black #000000, paired with silver since the crest went monochrome in 2014.
Cadillac's current crest is measured from the badge; the CMYK shown is a conversion.
Cadillac Black
| Hex | #000000 |
|---|---|
| RGB | 0, 0, 0 |
| HSL | hsl(0, 0%, 0%) |
| CMYK | 0%, 0%, 0%, 100%converted · approximate |
| Pantone | PMS 419 Cnearest match · not published by the brand |
Cadillac Silver
| Hex | #8E8E8E |
|---|---|
| RGB | 142, 142, 142 |
| HSL | hsl(0, 0%, 56%) |
| CMYK | 0%, 0%, 0%, 44%converted · approximate |
| Pantone | PMS 444 Cnearest match · not published by the brand |
Cadillac Hex Color Codes
Cadillac hex color codes are #000000 for black and #8E8E8E for silver.
| Color | Hex |
|---|---|
| Black | #000000 |
| Silver | #8E8E8E |
Cadillac RGB Color Codes
Cadillac RGB color codes are 0, 0, 0 for black and 142, 142, 142 for silver. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Black | rgb(0, 0, 0) |
| Silver | rgb(142, 142, 142) |
Cadillac HSL Color Codes
Cadillac HSL color codes are 0, 0%, 0% for black and 0, 0%, 56% for silver. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Black | hsl(0, 0%, 0%) |
| Silver | hsl(0, 0%, 56%) |
Cadillac CMYK Color Code
Cadillac CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Black | 0%, 0%, 0%, 100% |
| Silver | 0%, 0%, 0%, 44% |
Cadillac Pantone Color Codes
Cadillac Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Black | PMS 419 C |
| Silver | PMS 444 C |
Logo
Cadillac Logo Colors
Cadillac logo colors are black and silver, after the 2014 redesign dropped the color and the ducks.
Cadillac Logo Colors Palette
What the Cadillac Logo Colors Mean?
The Cadillac logo colors used to mean a great deal and now mean less. The full arms carried black for wisdom, red for boldness, blue for valor and silver for purity, along with a crown, a laurel wreath and small birds called merlettes that marked Crusade service. The 2014 redraw cut all of that: no birds, no crown, no color, just a black-and-silver bar shield.
Cadillac Logo Color History
Cadillac logo color history is a long slow simplification. The colored coat of arms ran from 1905, lost the crown and wreath over the decades, and in 2014 went fully monochrome. A wider, flatter version followed in 2021. The shield outline is the one constant.
Cadillac Logo Fonts
Cadillac logo fonts are a custom wide sans for the wordmark, not sold. A tall, spaced sans such as a stretched Futura is close.
Cadillac Logo JPG
Cadillac logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Cadillac Logo PNG
Cadillac logo in PNG, with a transparent background. Use it over a colored surface.
Cadillac Logo WebP
Cadillac logo in WebP. Same transparency as the PNG at about a third of the file size.
Cadillac Color Code Shades
Cadillac color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Cadillac paint or trim names.
In code
Using the Cadillac palette
CSS custom properties
:root {
--cadillac-black: #000000;
--cadillac-silver: #8E8E8E;
}Contrast against white
| Black | 21.00:1AA ✓ |
|---|---|
| Silver | 3.28:1AA × |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.