Retail & Supermarkets
IKEA Color Codes
IKEA works in a blue, hex #0058AB, and a yellow, hex #FBD914, the colors of the Swedish flag. The IKEA color codes in Hex, RGB and CMYK can be found below. Ingvar Kamprad started the company in 1943 at seventeen, building the name from his initials and the farm and village he grew up on; furniture came later, flat packs later still. Its nearest peer on this site is Walmart.
Primary colors
What are IKEA Primary Colors?
IKEA's primary colors are blue #0058AB, yellow #FBD914.
IKEA publishes a manual; the values shown match its stated blue and yellow.
IKEA Blue
| Hex | #0058AB |
|---|---|
| RGB | 0, 88, 171 |
| HSL | hsl(209, 100%, 34%) |
| CMYK | 100%, 49%, 0%, 33%converted · approximate |
| Pantone | PMS 2945 Cnearest match · not published by the brand |
IKEA Yellow
| Hex | #FBD914 |
|---|---|
| RGB | 251, 217, 20 |
| HSL | hsl(51, 97%, 53%) |
| CMYK | 0%, 14%, 92%, 2%converted · approximate |
| Pantone | PMS 109 Cnearest match · not published by the brand |
IKEA Hex Color Codes
IKEA hex color codes are #0058AB for blue and #FBD914 for yellow.
| Color | Hex |
|---|---|
| Blue | #0058AB |
| Yellow | #FBD914 |
IKEA RGB Color Codes
IKEA RGB color codes are 0, 88, 171 for blue and 251, 217, 20 for yellow. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Blue | rgb(0, 88, 171) |
| Yellow | rgb(251, 217, 20) |
IKEA HSL Color Codes
IKEA HSL color codes are 209, 100%, 34% for blue and 51, 97%, 53% for yellow. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Blue | hsl(209, 100%, 34%) |
| Yellow | hsl(51, 97%, 53%) |
IKEA CMYK Color Code
IKEA CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Blue | 100%, 49%, 0%, 33% |
| Yellow | 0%, 14%, 92%, 2% |
IKEA Pantone Color Codes
IKEA Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Blue | PMS 2945 C |
| Yellow | PMS 109 C |
Logo
IKEA Logo Colors
IKEA logo colors are blue capitals inside a yellow oval, on white or reversed.
IKEA Logo Colors Palette
What the IKEA Logo Colors Mean?
The IKEA logo colors are the Swedish flag, stated plainly. The yellow oval holds the blue wordmark like a badge, and the pairing has been consistent long enough that the shape alone reads as IKEA in a car park from a distance. It is a deliberately loud combination for a company that sells calm interiors.
IKEA Logo Color History
IKEA logo color history has a few early steps. The 1950s marks were red script and a red-and-black roundel; the blue-and-yellow oval arrived in 1967 and was tightened in 1983 into the version still in use, with only small refinements since.
IKEA Logo Fonts
IKEA logo fonts were Futura for decades, then a licensed Verdana cut in 2009 that drew complaints, and since 2019 a custom face, Noto IKEA. Futura Bold is the closest match to the wordmark most people picture.
IKEA Logo JPG
IKEA logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
IKEA Logo PNG
IKEA logo in PNG, with a transparent background. Use it over a colored surface.
IKEA Logo WebP
IKEA logo in WebP. Same transparency as the PNG at about a third of the file size.
IKEA Color Code Shades
IKEA color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not IKEA paint or trim names.
In code
Using the IKEA palette
CSS custom properties
:root {
--ikea-blue: #0058AB;
--ikea-yellow: #FBD914;
}Contrast against white
| Blue | 7.04:1AA ✓ |
|---|---|
| Yellow | 1.40:1AA × |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.