Beverages
Stella Artois Color Codes
Stella Artois works in red and gold, hex #BF232E for the red with a gold near #D6B56E. The Stella Artois color codes in Hex, RGB and CMYK can be found below. The Den Hoorn brewery in Leuven, Belgium, dates its founding to 1366; the beer called Stella Artois launched in 1926 as a Christmas lager. Its rival among lagers is Heineken.
Primary colors
What are Stella Artois Primary Colors?
Stella Artois's primary colors are red #BF232E, gold #D6B56E, black #050000, white #FFFFFF.
Stella Artois publishes no open hex sheet; these are measured from the current label.
Stella Artois Red
| Hex | #BF232E |
|---|---|
| RGB | 191, 35, 46 |
| HSL | hsl(356, 69%, 44%) |
| CMYK | 0%, 82%, 76%, 25%converted · approximate |
| Pantone | PMS 1797 Cnearest match · not published by the brand |
Stella Artois Gold
| Hex | #D6B56E |
|---|---|
| RGB | 214, 181, 110 |
| HSL | hsl(41, 56%, 64%) |
| CMYK | 0%, 15%, 49%, 16%converted · approximate |
| Pantone | PMS 156 Cnearest match · not published by the brand |
Stella Artois Black
| Hex | #050000 |
|---|---|
| RGB | 5, 0, 0 |
| HSL | hsl(0, 100%, 1%) |
| CMYK | 0%, 100%, 100%, 98%converted · approximate |
| Pantone | PMS 419 Cnearest match · not published by the brand |
Stella Artois White
| Hex | #FFFFFF |
|---|---|
| RGB | 255, 255, 255 |
| HSL | hsl(0, 0%, 100%) |
| CMYK | 0%, 0%, 0%, 0%converted · approximate |
| Pantone | PMS 656 Cnearest match · not published by the brand |
Stella Artois Hex Color Codes
Stella Artois hex color codes are #BF232E for red, #D6B56E for gold, #050000 for black and #FFFFFF for white.
| Color | Hex |
|---|---|
| Red | #BF232E |
| Gold | #D6B56E |
| Black | #050000 |
| White | #FFFFFF |
Stella Artois RGB Color Codes
Stella Artois RGB color codes are 191, 35, 46 for red, 214, 181, 110 for gold, 5, 0, 0 for black and 255, 255, 255 for white. Reach for RGB when a tool wants channel numbers or a CSS alpha value.
| Color | RGB |
|---|---|
| Red | rgb(191, 35, 46) |
| Gold | rgb(214, 181, 110) |
| Black | rgb(5, 0, 0) |
| White | rgb(255, 255, 255) |
Stella Artois HSL Color Codes
Stella Artois HSL color codes are 356, 69%, 44% for red, 41, 56%, 64% for gold, 0, 100%, 1% for black and 0, 0%, 100% for white. Change the third value for a lighter or darker version without moving the hue.
| Color | HSL |
|---|---|
| Red | hsl(356, 69%, 44%) |
| Gold | hsl(41, 56%, 64%) |
| Black | hsl(0, 100%, 1%) |
| White | hsl(0, 0%, 100%) |
Stella Artois CMYK Color Code
Stella Artois CMYK color codes are conversions from the hex, because the brand publishes none. Check a printed proof before a full run.
| Color | CMYK |
|---|---|
| Red | 0%, 82%, 76%, 25% |
| Gold | 0%, 15%, 49%, 16% |
| Black | 0%, 100%, 100%, 98% |
| White | 0%, 0%, 0%, 0% |
Stella Artois Pantone Color Codes
Stella Artois Pantone color codes are nearest matches by color distance, not brand specs. The table shows the closest swatch for every color.
| Color | Nearest Pantone |
|---|---|
| Red | PMS 1797 C |
| Gold | PMS 156 C |
| Black | PMS 419 C |
| White | PMS 656 C |
Logo
Stella Artois Logo Colors
Stella Artois logo colors are red and gold, framed by an ornate crest and a horn.
Stella Artois Logo Colors Palette
What the Stella Artois Logo Colors Mean?
The Stella Artois logo colors are meant to look like an old European cafe. Stella is Latin for star, Artois comes from an 18th-century master brewer, and the mark packs in a gold horn for the Den Hoorn brewery, the date 1366 and a red banner, all of it dressed to read as heritage. Gold and deep red do the heavy lifting.
Stella Artois Logo Color History
Stella Artois logo color history keeps red, gold and the crest across its modern life, with the ornament thinning in recent redraws but the two colors and the 1366 date staying put.
Stella Artois Logo Fonts
Stella Artois logo fonts are a custom set of serifed capitals, not for sale. A classical serif is the closest match.
Stella Artois Logo JPG
Stella Artois logo in JPG. No transparency, so it is flattened onto white. Safe for documents and slide decks.
Stella Artois Logo PNG
Stella Artois logo in PNG, with a transparent background. Use it over a colored surface.
Stella Artois Logo WebP
Stella Artois logo in WebP. Same transparency as the PNG at about a third of the file size.
Stella Artois Color Code Shades
Stella Artois color code shades step evenly from the primary toward black, for hover states, borders and shadows.
These are interface steps, not Stella Artois paint or trim names.
In code
Using the Stella Artois palette
CSS custom properties
:root {
--stella-artois-red: #BF232E;
--stella-artois-gold: #D6B56E;
--stella-artois-black: #050000;
--stella-artois-white: #FFFFFF;
}Contrast against white
| Red | 6.01:1AA ✓ |
|---|---|
| Gold | 1.96:1AA × |
| Black | 20.87:1AA ✓ |
| White | 1.00:1AA × |
Brand colors are chosen for recognition, not for legibility. A failing value here is normal. It means use it as a fill, not as text.